Many of us mamas have a small business or side hustle to make ends meet and hone our various skills. Unfortunately, it’s hard for small businesses to compete against major brands. But that doesn’t make it impossible!
If you are an entrepreneur and you want to grow your business, you absolutely can! And, it won’t necessarily take higher education courses and lots of money. One way to start growing your business is by connecting with other moms who are geniuses in the marketing and communications industries.
There are so many “girl boss” moms doing amazing things for small businesses! There’s no reason to feel alone as you work on your own career. We’ve compiled a list of moms who offer great advice while also being relatable and realistic. Many of them have paid courses and other products, but there’s also a lot of helpful free content on their blogs and account feeds. Check out these women and see what you can learn!
Learn From These Ladies
@pinksparrowsocial: Anneke is so helpful when it comes to social media marketing. She shares ideas for easy reels, insights into algorithms, and much more. Plus, she does it all wearing the coolest pink suit. You can’t miss her!
@abbygracephoto: Abby started off as a photographer but has really found her niche in brand photography. She offers a wealth of knowledge about branding and aesthetics. She also shares her life as a mom of biological and adopted children.
@puregallussocial: Roo is a wiz when it comes to reels! With her humor and fun looks, she has created a unique and memorable brand. She is also honest, sharing her own mistakes and lessons along the way. She’s even doing a series about revitalizing a stagnant account!
@nataliefranke: Natalie is all about processes, organization, strategy, flow, management, and communication. She’s worked with HoneyBook and FloDesk, and she’s written a best-selling book. She’s definitely a smart lady to follow!
@jennakutcher: Jenna is a true boss babe! She hosts the Gold Digger Podcast and also has a best-selling book. She has also used her account to talk about motherhood, marriage, body positivity, and health.
@smallbusinessmoms: This account is a nice place to get inspiration and motivation. Each post shares relatable information for small business owners and encourages shopping small. It’s always nice to have some positivity in your feed!
@sheworkssmart: Bethany encourages women to earn money in the spare moments of their lives as moms. She offers Instagram hacks, digital product and course suggestions, and much more. Bethany has been part of multiple businesses and also shares her life as a mom, wife, and Christian.
You Can Succeed
One thing you should note about small business success is that you don’t have to copy these women to find success. You can maintain the core of who you are while also learning from their experience and expertise. In fact, athlete Serena Williams once said, “Every woman’s success should be an inspiration to another. We’re strongest when we cheer each other on.”
You can also thrive without millions of followers. Don’t get overwhelmed when you see the number of followers other accounts have. You will be successful as you learn to communicate to your specific target audience instead of the general public. It’s a classic “work smarter, not harder” situation.
Most importantly, don’t give up. You may need to invest in a little professional development, go out of your way to network, learn new skills you don’t already possess, tweak your business model, and sacrifice some sleep, but if you have a talent, skill, service, or product that the world needs, you are sure to find success.